1960		1994
1961		1997

Story Behind the Design Evolution of Girmi Products

The goal of Girmi is to render the humankind happy and relaxed towards technology. Hence the shapes and colours of their products. Their devices were almost a scientific experiment. They wanted to eliminate any fear or uneasiness in the presence of technology. Thus prove that technologically perfect objects with unusual forms can be created.

Packaging

Girmi combines the special attention for distribution with innovation and interest in the customer's expectations. This is why Girmi resorts to constant and intensive trade marketing activities, thus supporting the customers' promotional activities, rendering the customers loyal to the company brand, training the staff, managing the outlets and favouring the customer's ever-increasing need for information.

Girmi also analyses the communciation material dealing with packaging and instructions because it is an exhaustive, immediate, simple and pleasant tool that the modern customer needs and expects.